CL Spectrum: Is Proactive Prescribing For Discomfort The New Normal?

by Optometric Insights | May 18, 2018 | Contact Lens Spectrum, Optometry Times, Review of Cornea and Contact Lens, Review of Optometry

Seventy-three percent of patients report at least one symptom of ocular discomfort or dryness, and 35% of current contact lens wearers report dissatisfaction with their lens wear (Richdale et al, 2007). As clinicians, how should we take these numbers? Do we keep going...

CL Spectrum: Four Strategies For Practice Growth

by Optometric Insights | May 17, 2018 | Contact Lens Spectrum, Optometry Times, Review of Cornea and Contact Lens, Review of Optometry

We all know the challenges of having a practice. Getting patients in the door has always been a major challenge, and attracting new patients has forever been difficult. Yet, we somehow go to work and look at our schedules day in and day out and see that some patients...

CL Spectrum: Are Fitting Soft Lenses The New Norm For High Astigmatism?

by Optometric Insights | May 16, 2018 | Contact Lens Spectrum, Optometry Times, Review of Cornea and Contact Lens, Review of Optometry

We’ve all seen the high astigmatic patient who is a first-time contact lens wearer who has worn contact lenses in the past and then dropped out, or who is currently wearing contact lenses but is unhappy because of fluctuating vision. READ more:...

CL Spectrum: What’s Best For My Patients Is Best For My Practice

by Optometric Insights | May 15, 2018 | Contact Lens Spectrum, Optometry Times, Review of Cornea and Contact Lens

I have made it my commitment to always practice with the best interests of my patients in mind. We all do this, right? It is more challenging than we think. We are bombarded with options, time constraints, and practice commitments that mean to distract us from this...

CL Spectrum: Is the Commoditization of Contact Lenses the New Norm?

by Optometric Insights | May 14, 2018 | Contact Lens Spectrum, Optometry Times, Review of Optometry

Are contact lenses becoming a commodity? We have been asked this question in the contact lens arena for years. Recently, our industry has come under scrutiny by some retailers who want to further advance the commoditization of contact lenses. It raises the question of...

CL Spectrum: Is Selling Contact Lenses the New Norm?

by Optometric Insights | May 13, 2018 | Contact Lens Spectrum, Optometry Times, Review of Cornea and Contact Lens

We see it all the time when a new lens comes to market. We see information on it in all the publications and are educated about it through emails, videos, and meetings. Simultaneously, sales consultants educate us on the product’s attributes and encourage us to offer...