CL Spectrum: Is Selling Contact Lenses the New Norm?
by Optometric Insights | May 13, 2018 | Contact Lens Spectrum, Optometry Times, Review of Cornea and Contact Lens
We see it all the time when a new lens comes to market. We see information on it in all the publications and are educated about it through emails, videos, and meetings. Simultaneously, sales consultants educate us on the product’s attributes and encourage us to offer...CL Spectrum: Is Cyclosporine the New Normal for Treating Dry Eye?
by Optometric Insights | May 12, 2018 | Contact Lens Spectrum, Optometry Times, Review of Cornea and Contact Lens
We find practitioners in one of three camps when it comes to treating dry eye and contact lens dry eye: 1) Those who never see it; 2) Those who see it and try to help patients feel better; and 3) Those who have many dry eye patients (symptomatic and asymptomatic)...CL Spectrum: Focus On The Service Side
by Optometric Insights | May 11, 2018 | Contact Lens Spectrum, Optometry Times, Review of Cornea and Contact Lens, Review of Optometry
My grandfather practiced optometry for 50 years, and, during his lifetime, he saw the commercialization of contact lenses. Many of us can recall the days when fees for services in the contact lens world didn’t exist. Instead, eyecare practitioners were making their...CL Spectrum: Is Looking For The Worst In Patients The New Norm?
by Optometric Insights | May 10, 2018 | Contact Lens Spectrum, Optometry Times, Review of Optometry
Our normal has changed over the last three years. Now, instead of waiting for patients’ good ocular surfaces to turn bad, we treat the bad before we even see it.The more severe that the patients’ worst is, the more frequently we recommend that they adopt this routine....