Do me a favor: Write (or type) the answers to the following questions, and have them at the ready.
- How much do you charge for an eye exam?
- How much do you charge for an office visit?
- What is the average cost of a pair of glasses with progressive addition lenses, anti-glare and photochromic technology in your office?
- What is the lifetime value of a patient in your practice?
Ready? Great!
Here, I share a personal experience that has prompted me to embrace identifying, educating and treating patients regarding OSD.
By Mile Brujic, OD
Read more at: http://www.optometricmanagement.com/articleviewer.aspx?articleID=111702